Understanding the Relationship Between Domain Names and Hosting

Selecting a domain name can be a bit overwhelming since domain registrars often offer far more services than just domain names. Many offer "hosting" as well, so it helps to understand the relationship between domain names and hosting…

Freelance Writers: Don’t Waste Your Time with Query Letters

Virtually everything ever written about freelance writing and getting published says that you need to write query letters. Yet in the Internet Age, the truth of the matter is that query letters are almost always a huge waste of time.

Certainly some people do get work by writing query letters…

Don’t Leave Your Web Site Visitors Wondering Who You Are

When you create goals for your business Web site, one of them needs to be to "tell people how to get in touch with us." It never ceases to amaze me how many Web sites omit this basic information…

Don’t Alienate Your Audience: How Web Site Design Can Affect Your Profitability

Between 50% and 60% of the people using the Internet today do not have high-speed broadband access. Yet many Web sites cater only to the 40% that do. Then they wonder why their sales figures are so poor…

The First Step to a Great Web Site: Research

Once you decide your business needs a Web site, you should do a little research to determine your own preferences. Online research is a good idea whether you create a Web site yourself or hire a developer because design is subjective…

How to Write Compelling Web Site Content That Gets Read

Figuring out what to say on your Web site can be a challenge. For many business owners, talking about themselves is difficult. However, coming up with good Web content is easy if you keep your customer and the search engines in mind…

Before You Call a Web Developer, Ask Yourself One Question

Because we develop web sites, not surprisingly, the first words we often hear from people are: “I need a web site.” My response is often “why?” The answer to that question can be quite telling…

Become a Specialist: Why Writers Must Niche Themselves

If you’ve been a freelance writer for a while, you are probably adept at two or three types of writing. If you are a good advertising copywriter, you can probably also write good catalog copy and good promotional copy. A good short story writer can often write good human-interest features…

Freelance Writers: To Make More Money, Keep Your Clients Happy

As a freelance writer, your job is to create a product that your customers absolutely love. Once you’re in business, you probably want to stay in business, so you can continue paying the bills, eating, and so forth…

Don\’t Alienate Your Audience: How Web Site Design Can Affect Your Profitability

Between 50% and 60% of the people using the Internet today do not have high-speed broadband access. Yet many Web sites cater only to the 40% that do. Then they wonder why their sales figures are so poor…

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